ABOUT
Winner of ‘smiliest person’ award, 2010.
With over a decade years of experience working across Web3, marketing & operations, and startup ecosystems, I have helped scale companies from the ground up to global recognition.
Since 2020, I've been involved in all areas at Swash, with focus on marketing, operations, and strategy. Since joining, I'm proud to see what began as an experiment in data ownership blossom into a community of almost a million users worldwide, with Swash used as a leading example of 'bottom up' data ownership according to the likes of the European Commission, the ODI, and Mozilla.
From creating the first app interface and website to leading the fundraise in which we attracted $19M+ to support our vision, I have had the pleasure of building Swash from a marketing, product, business development and operational perspective.
Before this, I helped companies across various sectors, including energy, art, real estate, and gaming, to define their market position, grow their communities, and create tokenised ecosystems by creating technical documentation and marketing materials on their behalf ahead of their fundraising campaigns and to consult existing businesses on how to adopt cutting-edge technologies into their business.
Separately, thanks to my art historical and curatorial background, I have also worked with a variety of projects in the digital art space and have been a curator and critic of NFTs since early 2018. My opinions have been featured in Vice, Flash Art, and The Observer and I have spoken on this subject at various events, including the Tate Modern. If you’re interested in collaborating with me, feel free to get in touch.